Branding and Visual Identity Design | Event Design and Montage | Animated Graphics and Event Animations

Impacto Avanza

It is a beauty salon and nail bar for people who want to have a relaxing time in a comfortable place with professionals that will give them the best results. Merlot is a combination of an amazing space and high quality services, all in one.

To meet the challenge, we developed a comprehensive branding strategy that captured the essence of Avanza Program. We created a striking graphic line and incorporated modern elements to ensure a memorable visual identity for the event. The design was carefully crafted to highlight the achievements of the program and celebrate the empowerment of youth in the labor market.

The final design for Impacto Avanza received acclaim for its creativity and effectiveness in conveying the program's message. The event was a success, with attendees expressing admiration for the impactful design and its ability to showcase the program's achievements. Overall, the branding, event design, and animations contributed to making Impacto Avanza a memorable and inspiring event that celebrated the transformative impact of workforce development initiatives in the Dominican Republic.

The Solution

The challenge was to create a vibrant and impactful design for the event while adhering to the established guidelines of the program. The design needed to effectively communicate the program's objectives and showcase its success in transforming the lives of students and institutions in the Dominican Republic.

The challenge

Mariela Melo | Communications - Avanza Program (FHI360-USAID)

It was very exciting to see the ideas we had from the event reflected in the creative development that they presented to us; Expectations were exceeded with a lot of creativity and ingenuity. Also, a super responsible and committed team.

Creative direction: Nicole Matrillé 
Designers: Dario Manon and Nicole Matrillé 
Copy: Francheska Almánzar
Photography: Héctor Mateo

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